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The line

Walk it from the first conversation to the pallet.

Every quoted sentence below is GoTop’s own, taken from their OEM and ODM page, their quality page and their cleanroom page. Five stations have a film they made themselves; nothing loads from YouTube until you press play.

  1. 01

    Needs exploration

    The OEM & OEM starts with the analysis of your needs. If you are thinking of designing a watch, our innovative design team will have an in-depth conversation with you to discuss your idea, your requirements and your budget.

    Bring the idea rough. GoTop says a rough idea in your head is enough to start.

    A GoTop team meeting over printed documents, published on their case studies page beside the needs exploration step.
  2. 02

    Design

    Our team of experts will use computer-aided software to come up with 2D and 3D images of your OEM&ODM watch design, so that you are able to view the final product from all angles.

    GoTop names four drawing stages: freehand sketching, flat drawing, technical drawing, 3D drawing.

    The four drawing stages GoTop names on its rendering page: freehand sketching, flat drawing, technical drawing, 3D drawing.
  3. 03

    Rapid prototyping

    Our in-house CNC prototyping machinery and stereo lithography equipment allow us to create a working prototype that represents the exact version of your design.

    The prototype exists so errors get corrected before tooling, not after.

    Watch drawings on CAD screens, from GoTop’s 2D and 3D rendering service page.
  4. 04

    Component sourcing

    With the help of our dedicated supply chain, we will source every component to ensure that your customized OEM watch design becomes a reality.

    The movement is the decision that sets the price. GoTop publishes manuals for the calibres it fits, listed on Quality.

    An automatic movement with the rotor and jewels exposed.
  5. 05

    Case making

    Cases are cut and finished in house. GoTop published a film of the operation.

    A gold case measured against its own drawing.

    A gold watch case measured with a dial gauge on top of its own technical drawings.
  6. 06

    Dial making

    Dials are made and printed in house, and hands are fitted by tweezer. GoTop published a film of the operation.

    Hands going onto a gold Roman dial.

    Hands being fitted to a gold Roman numeral dial with tweezers.
  7. 07

    Straps and bracelets

    Leather straps and stainless bracelets are made in house. GoTop published a film for each.

    Second film, on the steel bracelet, is on the Quality page.

    A two tone steel bracelet photographed close.
  8. 08

    Cleanroom assembly

    With a 100,000-grade dust-free assembly workshop and on-site fabrication facilities, we offer the complete, end-to-end watch manufacturing solution.

    This is the station the whole site is built around. The full explanation is on Quality.

    The entry airlock to the assembly workshop, an operator in full cleanroom suit passing through the stainless steel shower chamber. GoTop describes this as decontamination shower facilities for both personnel and goods entering and exiting the environment.
  9. 09

    Testing and inspection

    Before the dispatch of an OEM watch, it is checked for accuracy, reliability and water resistance according to strict company guidelines. Every part, half-finished watch, and the complete watch will be subjected to strict quality inspections of appearance by our IQC/QC/FQC.

    Six named function tests, listed on Quality.

    Gloved hands inspecting a watch through a loupe.
  10. 10

    Packaging, and after

    Our watch OEM team of experts are available to discuss packaging options depending on your brand identity, watch style and target market.

    Photography, rendering, gift boxes, dropshipping and market entry continue past this point. They are on Services.

    A 3D render of a watch shown with its bracelet separated.